'Tis the Season for Fun...In New Braunfels

New Braunfels prides itself on mixing Old Country values with Hill Country charm. The blended culture is full of depth, flavor and fun! And at no time is this more evident than during the holidays. Downtown New Braunfels sparkles merrily to life with the annual tree lighting ceremony (and a visit from Santa!) in November. As December rolls around, locals and visitors alike flock to the central plaza for Wassailfest, the Hometown Holiday Christmas Parade and the annual caroling jubilee.

‘Tis also a great time to finish up (or start) your holiday shopping. The streets of New Braunfels are lined with unique shopping opportunities, from boutiques to antiques, chic fashion to rugged Texana — and everything in between! Weihnachtsmarkt, Christkindlmarkt and Gruene Christmas Market Days offer the perfect chance to find truly unique gifts for everyone on your list.

Those looking for some rootin’ tootin’ excitement are bound to love the Pony Express Ride and photos with Cowboy Kringle up in nearby Gruene. Others can hope to jog off a few extra helpings of holiday cheer at the annual Comal Cops for Kids Turkey Trot 5k and the Chosen half-marathon. Or just cheer from the sidelines with a cup of delicious hot cocoa.

Whether you prefer the jingle of sleigh bells or spurs, you’ll find a spectacular variety of holiday activities… in New Braunfels.

Christmas at the Caverns

Unique holiday experiences that celebrate the sights and sounds of Christmas with the natural beauty of the caverns. A portion of...

Photos with Cowboy Kringle

Kick off the season right! Packages available. A portion of the profits from photos taken on November 17 and 18 will benefit...

7th Annual Madeleine Memorial 5K Christmas Stroll

Join us for a festive evening 5K fun run/walk and soak in the sights and sounds of the Christmas Season. 100% of the proceeds benefit...

The Nutcracker

Nothing Captures the Holiday Magic Better than American Dance Co.'s production of The Nutcracker! Enjoy the magic as Clara dreams...

Christmas Star Gazing and Pancakes & Pajama Party

Wear your warm PJ's bring a telescope (optional) and a flashlight. Pancakes are for dinner.

New Years Eve Bash with Shane Smith and The Saints

Bring in the New Year with us and Shane Smith & the Saints!

New Year's Eve Masquerade Ball-Die Fledermaus

New Year's Eve Masquerade Ball-Die Fledermaus On New Year's Eve this year, be transported to a world of magic as Texas Hill Country...